BHP Billiton Olympic Games Promotional Newsletter

In this project, I served as the graphic designer responsible for creating a promotional newsletter for BHP Billiton’s sponsorship of the Beijing 2008 Olympic Games. The newsletter aimed to highlight BHP Billiton’s role and contributions to the event, as well as to engage and inform stakeholders about the company’s involvement in this prestigious global event.

About BHP Billiton: BHP Billiton, now known simply as BHP, is one of the world’s largest diversified resources companies. With operations spanning the globe, BHP is a leading producer of commodities such as iron ore, copper, oil, and gas. The company is renowned for its commitment to sustainable development, innovation, and excellence in the resources sector. As the Diversified Minerals and Medals Sponsor of the Beijing 2008 Olympic Games, BHP provided the raw materials for the Olympic and Paralympic medals, showcasing its dedication to supporting global events and promoting excellence.

Project Highlights:

• Design Concept: Developed a sophisticated and dynamic design concept that reflects the prestige and global significance of the Olympic Games.
• Layout and Typography: Created clean, professional layouts with elegant typography to ensure readability and visual appeal.
• Imagery: Curated high-quality images that capture the essence of the Olympic spirit and BHP’s contributions to the event.
• Brand Consistency: Ensured all design elements were consistent with BHP’s brand identity, maintaining a cohesive and polished look throughout the newsletter.
• Content Integration: Collaborated with content creators to seamlessly integrate informative and engaging content about BHP’s role in the Olympics, including its provision of materials for the medals.

This project allowed me to utilize my graphic design skills to create a compelling and informative newsletter that effectively communicated BHP’s significant contributions to the Beijing 2008 Olympic Games, enhancing the company’s brand image and stakeholder engagement.